The Game Joins LAPD Chief to #StopTheViolence in New PSA: Watch
The Game has partnered with the Los Angeles Police Department on a new public service announcement aiming to curb violence among young minority males.
In the 48-second video released on Wednesday (July 20), the Compton rapper appears with LAPD police chief Charlie Beck, reading statistics about gun violence and promoting a message of positivity.
According to the video, last year Los Angeles saw nearly 1,000 people shot with almost 300 of them killed. He goes on to state that 80 percent of the victims and 80 percent of the shooters were young men of color.
"We have to be more positive. We have stop killing one another," says the Game. "Humanity, it has to resurface. So this is my stand, a positive stand to unite. Let's unite, stop the violence. Be the change."
The video is the first in a new #StopTheViolence campaign that will feature more public figures to share a message about the importance of dialogue and mutual accountability to make the city's communities stronger.
"Far too many of our young men are victims of senseless shootings at the hand of suspects who look just like them," said Beck in a statement. "The time for change is here. The time to unify is now! Together we must stop the violence."
The Game has been working recently to build a dialogue with the LAPD this month following recent shootings of black men and police officers around the country. Earlier this month, along with Snoop Dogg, he led a peaceful march to Los Angeles police headquarters, where they met with Beck and mayor Eric Garcetti to discuss ways to improve to the relationship between police and minority communities. Last weekend, the Game met with Beck again to hold an anti-violence summit with anti-gang activists and gang members.
Meanwhile, in Los Angeles, Black Lives Matter protesters have been calling for the LA Police Commission to fire Beck over police killings of African Americans in the city.
Watch The Game's #StoptheViolence PSA here: