Business is always booming when it comes to Atlanta's rap scene. With ATL's hometown heroes OutKast and Future as well as MCs like Migos and Young Thug running the Internet, rhymer J.I.D. is making his own mark with a new cut titled "Robotics," premiering on Billboard. Here, J.I.D. sneezes on the beat (literally), a piano-driven melody that carries braggadocious lines like, "Too much swag, I can sell a house to a realtor."
"This song was inspired by my perspective growing up in East Atlanta - Boulder Crest/Flat mills area," he tells Billboard. "A lot of people are aware of my lyricism but I wanted to showcase my ability to frame East Atlanta's shared experiences in song form."
As a member of Spillage Village (the Atlanta/Baltimore-bred collective that is also home to EarthGang, Jordxn Bryant and Hollywood JB), the former student-athlete was kicked out of Hampton University before swapping his football cleats and textbooks for the mic. He also cites Nas, Little Dragon, D'Angelo and OutKast as his lyrical influences.