'Avengers: Endgame' Drives Sales & Streaming Gains for Traffic, Redbone & More
Downloads of the songs featured in the movie surged 472% in the four days after its release.
Digital downloads of music featured in Avengers: Endgame jumped 472% in the days following the film's premiere, while streams bumped 88%, according to Nielsen Music.
In all, non-score songs from the film, released wide in the U.S. on April 26 but with multiple evening showings on April 25, sold 8,000 downloads and drew 3.3 U.S. million streams April 25-28. Those counts tower over the four days prior to the film's premiere: 1,000 sold and 1.8 million streams.
Seven previously released songs made sizable gains following Endgame's premiere, led in overall download volume by Traffic's "Dear Mr. Fantasy," from the English rockers' 1967 album Mr. Fantasy. In the four days after the film's arrival, the track sold 2,000 and drew 394,000 streams, bumps of 2,809 and 332%, respectively.
The song is followed by Redbone's "Come and Get Your Love," which also sold 2,000 downloads (up 270%) and garnered 1.8 million streams (up 64%).
Some of the most sizable percentage gains, meanwhile, belong to The Kinks' "Supersonic Rocket Ship" (up 11,840% to 1,000 sold) and Harry James & His Orchestra's "It's Been a Long, Long Time" (up 11,113% to 1,000 sold). Both songs are also up significantly in streams (2,058% and 5,261% to 113,000 and 340,000, respectively).
None of the songs appear on the movie's official soundtrack, which consists solely of an Alan Silvestri-composed score.
Multiple songs from Endgame may also see action on next week's Billboard charts dated May 11, encompassing the sales and streaming tracking week covering April 26-May 2.