Chart Beat

Kanye West Re-Enters Social 50 Chart at No. 2 Following Return to Twitter

Kanye West
Jeff Kravitz/MTV1415/FilmMagic

Kanye West accepts the Michael Jackson Video Vanguard Award onstage during the 2015 MTV Video Music Awards at Microsoft Theater on Aug. 30, 2015 in Los Angeles. 

Plus: Meek Mill returns to the list at No. 15 after release from jail.

Kanye West's week of seemingly unending tweets (and corresponding media attention) vaults him back onto Billboard’s Social 50 chart, re-entering at No. 2 on the May 5-dated list.

The Social 50 is powered by data tracked by music analytics company Next Big Sound and ranks the most popular artists on Facebook, Twitter, Instagram, YouTube, Wikipedia and Tumblr. The chart's methodology blends weekly additions of friends/fans/followers along with artist page views and engagement. The chart’s latest tracking week ended April 26.

West, who initially reactivated his Twitter account on April 14, reaches No. 2 -- his highest ranking since hitting No. 2 in March 2016 -- with 2.5 million retweets and 898,000 mentions in the week ending April 26, according to Next Big Sound.

In the process, West announced new music -- some his own, some he simply produced, slowly revealing details of the not-yet-released material as the week wore on.

Later, the rapper began catching flak for his positive tweets about President Donald Trump. In an April 25 tweet, he called Trump his “brother” and said they were both “dragon energy.”

West isn’t the only artist to return to the Social 50. Meek Mill re-enters the Social 50 for the first time since August 2017, climbing back on at No. 15 -- his first time in the top 20 in nearly three years.

The rapper was released from a lengthy jail stint on April 24 while awaiting the outcome of a Pennsylvania Supreme Court appeal of his two- to four-year jail sentence.

He earned a 365 percent boost in Wikipedia views and 153,000 Twitter mentions, spurred in part by multiple tweets on the day of his release, including one to “God, my family and all my public advocates for their love, support and encouragement.”