Ella Mai Hits Top 10 on Emerging Artists Chart

Mark Peaced/Courtesy of Interscope Records.
Ella Mai

Plus, Jordan Davis holds at No. 1 and Bishop Briggs re-enters at No. 15.

British singer-songwriter Ella Mai leaps from No. 15 to No. 7 for a new peak on Billboard’s Emerging Artist chart (dated April 21).

The move is powered by the 23-year-old's breakout single “Boo’d Up,” which rises 78-72 on the Billboard Hot 100. The track climbs with 8.2 million U.S. streams (up 22 percent) and 5,000 downloads sold (up 7 percent) in the week ending April 12, and 16 million audience impressions (up 14 percent) in the week ending April 15, according to Nielsen Music.

“Boo’d Up” concurrently reaches new peaks on Hot R&B Songs (rising 14-8) and the Mainstream R&B/Hip-Hop airplay chart (rising 12-6). The song holds at its No. 38 peak on the Hot R&B/Hip-Hop Songs chart.

The Emerging Artists chart ranks the most popular developing artists of the week, using the same formula as the all-encompassing Billboard Artist 100 — which measures artist activity across multiple Billboard charts, including the Billboard Hot 100, Billboard 200 and the Social 50. (The Artist 100 lists the most popular acts, overall, of the week.) 

However, the Emerging Artists chart excludes acts that have notched a top 25 entry on either the Hot 100 or Billboard 200, as well as artists that have achieved two or more top 10s on Billboard's "Hot" song genre charts and/or consumption-based "Top" album genre rankings.

Jordan Davis logs his third week atop Emerging Artists, as his debut single “Singles You Up” spends its first week at No. 1 on the Country Airplay chart and rises 6-4 on Hot Country Songs. The song gains five percent to 48.1 million radio audience impressions, while earning 6.1 million U.S. streams and 10,000 downloads sold.

Rounding out the top five, Bad Wolves hold at No. 2, Alice Merton jumps 11-3, entering the top five for the first time, Anne-Marie rises 6-4 and Cory Asbury leaps 9-5.

Meanwhile, Bishop Briggs re-enters Emerging Artists at No. 15, sparked by her performance of her breakout single "River" on ABC's American Idol on April 9 with contestant Trevor McBane. The original track re-enters the Hot Rock Songs chart at No. 11, nearly matching its No. 10 peak in 2016. Allen Stone also receives an Idol boost: following a duet of his song "Unaware" with hopeful Dennis Lorenzo, Stone steps onto Emerging Artists at No. 27.

Check out this week's full Emerging Artists chart here.

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