Cardi B's 'I Like It' Spurs 2,520% Streaming Gain For Pete Rodriguez's Original 'I Like It Like That'
The Blackout All-Stars' '90s cover also surges.
As Cardi B scores her fifth top 10 on the Billboard Hot 100 chart (dated April 21), as "I Like It," with Bad Bunny and J Balvin, debuts at No. 8, Pete Rodriguez's 1967 boogaloo hit "I Like It Like That" sports a massive 2,520 percent streaming gain, according to Nielsen Music.
Thanks to "I Like It," Rodriguez's original recording, which Cardi B samples on her new top 10, vaulted to 316,000 U.S. on-demand streams in the tracking week ending April 12.
Rodriguez's song concurrently re-enters the Tropical Digital Song Sales chart at No. 13.
Rodriguez's original version, written by Tony Pabon and Manny Rodriguez, previously experienced a resurgence in 1994, when The Blackout All-Stars recorded a cover of the track, titled "I Like It," for the comedy-drama film I Like It Like That. Their remake reached No. 19 on the Dance Club Songs chart after the movie's release.
In 1996, the group's cover was revived in a Burger King commercial and it rose to No. 25 on the Hot 100, No. 26 on Radio Songs and No. 15 on the Rhythmic Songs airplay chart in 1997.
The Blackout All-Stars were a one-off Latin supergroup consisting of Ray Barretto, Sheila E., Tito Puente, Tito Nieves, Paquito D'Rivera, Dave Valentin and Grover Washinton, Jr. They recorded just that one song together, specifically for I Like It Like That.
Surely sparked by Cardi B's new song, The All-Stars' "I Like It" cover vaulted by 730 percent to 16,000 U.S. on-demand streams in the tracking week.