Actor-singer Cassidy bows at No. 27 sparked by social media interest following his Nov. 21 death of liver failure.
The Social 50 is powered by data tracked by music analytics company Next Big Sound and ranks the most popular artists on Facebook, Twitter, Instagram, YouTube, Wikipedia and Tumblr. The chart's methodology blends weekly additions of friends/fans/followers along with artist page views and engagement. The chart's latest tracking week ended Nov. 23 and is led by K-pop kings BTS, at No. 1 for a 50th total week. Only Justin Bieber has led the list longer: 163 weeks to date.
Cassidy enters the chart after his Wikipedia page tallied 814,000 clicks in the week ending Nov. 23, a boost of 14,191 percent, according to Next Big Sound. The singer and actor, best known for his role as Keith Partridge on TV's The Partridge Family, notched multiple hits on the Billboard charts, with and without The Partridge Family, in a career dating back to the early 1970s. They include The Partridge Family's Billboard Hot 100 No. 1 "I Think I Love You" and his solo No. 9 hit "Cherish." He last hit the Hot 100 in 1990 (after an 18-year break) with his fifth top 40 solo hit, "Lyin' to Myself."