The folk-pop duo re-enters the chart at No. 26 -- its highest peak yet -- after releasing a track chronicling the year in pop music in just three minutes.
The Social 50 is powered by data tracked by music analytics company Next Big Sound and ranks the most popular artists on Facebook, Twitter, Instagram, YouTube, Wikipedia, Instagram, Tumblr and Vine. The chart's methodology blends weekly additions of friends/fans/followers along with artist page views and engagement. The chart’s latest tracking week ended on Jan. 1.
Us the Duo, comprised of Michael and Carissa Alvarado, have created annual clips summarizing the year in pop music by covering songs in a certain amount of time or less (this year: three minutes). A year ago, the act bounced back onto the list at No. 41 following the release of its 2015 recap. The pair’s No. 26 re-entry on the latest chart is spurred by jumps in multiple social metrics, led by a 1,558 percent leap in YouTube subscribers -- 259,000 new users in the tracking week (Dec. 26-Jan. 1), according to Next Big Sound.