Adele's '25' On Track for U.K.'s Fastest-Selling Album Ever
Adele’s 25 (XL) is on course to become the U.K.’s fastest-selling album in history.
In just three days, the British singer’s comeback album has vaulted past 500,000 sales, the Official Charts Company reports (platinum certification in the U.K. is 300,000 units).
Only two albums have ever sold more than 500,000 copies in a week. Take That’s Progress (Polydor) managed 519,000 sales in its opening week in November 2010, and Oasis’s Be Here Now (Creation) clocked up an-time record of 696,000 sales in its first chart week back in August 1997.
25 is the follow-up to Adele’s January 2011 release 21, which has sold more than 30 million copies worldwide. In its first week on sale, 21 shifted 208,000 copies and moved past 500,000 sales it its fourth week. Its biggest single-week sales came in week 10 when more than 258,000 copies were sold.
Adele’s latest is well out in front of the next best-placed recording, Elvis Presley's former chart-topping collection If I Can Dream (RCA/Legacy), which rises 4-2 on this week's Top 100 Official Albums Chart Update. Justin Bieber’s Purpose (Def Jam) drops 2-3, Enya’s first album seven years, Dark Sky Island (Warner Bros), starts at No. 4 and last week’s No. 1, One Direction’s Made In The A.M. (Syco Music), rounds out the top 5.
Standing in the way of an Adele chart-double is the not-insignificant challenge of Bieber. The Canadian pop singer’s "Sorry" is more than 3,000 combines sales ahead of Adele’s "Hello" in the race for the next U.K. No. 1 single. On this week's Top 100 Official Singles Chart Update, Bieber’s "Love Yourself" remains at No. 3, while Fleur East’s "Sax" (Syco) is at No. 4 and Bieber appears again at No. 5 with "What Do You Mean".
Bieber’s "Sorry" knocked Adele’s “Hello” from the summit of the Official U.K. Singles Chart last week in what turned out to be an exceptional chart week for the 21-year-old pop singer. Bieber's three entries in the Top 5 was the first time a male solo artist had achieved the feat since John Lennon did so in January 1981... 34 years ago.