Adele’s new single “Hello” is off to a blazing start, and could post the largest ever U.S. digital sales week for a song, according to industry sources.
The track, released through XL Recordings/Columbia Records on Oct. 23, could challenge the current one-week sales record holder: Flo Rida’s “Right Round.” It sold 636,000 downloads in is debut frame (week ending Feb. 15, 2009), according to Nielsen Music. (Adele’s largest sales week for a song was earned by “Rolling in the Deep,” which shifted 353,000 in the frame ending May 15, 2011.)