Hot 100 Chart Moves: Video Controversy Sends Sia's 'Elastic Heart' to No. 17 Debut
The song soars in, fueled by clicks for its clip starring Maddie Ziegler and Shia LaBeouf. Plus, moves for Selena Gomez, Ella Henderson, OneRepublic, Ellie Goulding and Hoodie Allen.
Who else dances up the Hot 100 this week?
Selena Gomez, "The Heart Wants What It Wants"
As the song lifts 14-13 on the Hot 100 (after reaching No. 6 last month), Gomez notches her second top 10 on Radio Songs, where the sultry single rises 13-10, up by 14 percent to 65 million in audience, according to Nielsen Music. "Come & Get It," her first Radio Songs top 10, hit No. 6 on the chart in 2013.
Sia, "Elastic Heart"
Maddie Ziegler, of Lifetime's Dance Moms, again helps Sia scale the Hot 100, as the latter's "Elastic Heart" soars in as the Hot Shot Debut at No. 17. The bow is largely due to the song's controversial video, in which Ziegler stars with actor Shia LaBeouf. The ethereal track rockets onto the Streaming Songs chart at No. 2 with 9.6 million U.S. streams in the week ending Jan. 11, following the Jan. 7 premiere of its official video. Streams account for 75 percent of the song's Hot 100 chart points, with nearly all its streaming total from Vevo on YouTube clicks for the clip. "Heart" also starts atop the weekly Billboard + Twitter Top Tracks recap.
In the video, Ziegler and LaBeouf stage a performance-art cage battle, which has drawn criticism for the difference in their ages (12 and 28, respectively) and their attire (or lack thereof). Sia has rebuked cries of the clip's inappropriateness. "Maddie and Shia are two of the only actors I felt could play these two warring Sia self-states," she wrote on Twitter hours after the video's release.
Ziegler first famously helped spark Sia's Hot 100 fortunes by appearing, dressed in similar fashion, in the video for prior single "Chandelier." The song reached No. 8 on the Hot 100 in August and spent more than four months in the Streaming Songs top 10. Both tracks are from Sia's former Billboard 200 No. 1 1000 Forms of Fear, which has sold 177,000 copies since its July release.
Ella Henderson, "Ghost," OneRepublic, "I Lived"
Two Ryan Tedder co-writes reach the Hot 100's top 40: Henderson's "Ghost" (41-28) and "I Lived," by his band OneRepublic (53-34). The latter leaps by 74 percent to 69,000 sold, aided by a 69-cent iTunes sale price during the sales tracking week.
Ellie Goulding, "Love Me Like You Do"
Anticipation for one of 2015's potential blockbusters, the surely steamy Fifty Shades of Grey (in theaters Feb. 13), is reflected on the Hot 100, where Goulding's new single debuts at No. 45. The song, from the film's soundtrack (due Feb. 10), begins largely thanks to sales, entering Digital Songs at No. 13 with 79,000 sold. Meanwhile, another song from the soundtrack, The Weeknd's "Earned It (Fifty Shades of Grey)," rebounds 87-82 in its third week (after debuting at No. 49).
Hoodie Allen feat. Ed Sheeran, "All About It"
The 26-year-old rapper makes his Hot 100 debut at No. 100 with his collaboration with Sheeran, which bounds 24-19 on Hot Rap Songs. It gains by 10 percent to 15,000 sold.