Spotify Reveals 2019 'Wrapped' Year-End Insights for Artists

Like last year, artists and their teams can share their Wrapped insights via cards that include total streams, hours, listeners and countries over the past year. The company notes that musicians claiming their Spotify for Artists profile for the first time will have a “Wrapped” micro-site waiting for them, so long as they had music on Spotify and at least three listeners prior to Oct. 31. Profiles can be claimed here. 

As part of the 2019 Artist Wrapped launch, Spotify is also revealing a few overall statistics, including that more than 1.2 million artists on the platform were listened to for more than 100 hours last year and 169,000 (spanning 208 countries and territories) were listened to for more than 10,000 hours. Additionally, more than 70,000 unique artists were listened to in every market where Spotify is available.

"Our goal is to give artists of all sizes the ammunition they need to help navigate their careers,” said Dominik Sanya, Spotify’s global head of creator marketing, in a statement. “We started with a data dashboard to give artists and their teams crucial information about how fans engage with their music, and have expanded over the years to provide a steady stream of new features and resources, dedicated to growing careers and sustaining momentum; tools like Canvas, which lets artists add looping visuals to their music, and Marquee, which gives artists and labels the ability to sponsor new music recommendations. We’ve also extended our educational content with professional advice from industry experts and host community building workshops and events. We're committed to empowering artists holistically, and look forward to more developments in 2020 and beyond.”

More information on “Wrapped” can be found at the Spotify for Artists blog.