BTS' Label Big Hit Shakes Up Leadership Under Founder Bang Si-Hyuk

Big Hit Entertainment
Courtesy of Big Hit Entertainment

Big Hit Entertainment Chief Management: Chairman Bang Si-Hyuk, Global CEO Lenzo Yoon and HQ CEO Jiwon Park.

Big Hit Entertainment -- the home of K-pop superstars BTS -- has restructured its leadership, with the aim to build on its recent successes and expand globally.

Effective April 20, the music company's founder, Bang Si-Hyuk, will oversee top-level decision-making as chairman and CEO. Lenzo Yoon, who formerly served as co-CEO alongside Si-Hyuk, will now serve as global CEO based in the U.S., while new hire Jiwon Park has been appointed HQ CEO.

Yoon, who previously oversaw Big Hit's business sector, will expand his role to include growing Big Hit in global markets, mainly North America and Japan. He will be based at the company's newly-announced "Big Hit America" office.

Meanwhile, Park -- who previously served as CEO of gaming company NEXON Korea and global COO of NEXON Japan -- will oversee the South Korean company's domestic organization, with a focus on "stabilizing and advancing the rapidly growing company."

In addition to BTS, Big Hit is also home to new boy band TOMORROW X TOGETHER and solo singer Lee Hyun. Big Hit generated a record $500 million over 2019, a 95% increase in revenue compared to its unaudited 2018 numbers, according to the company.

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