Each superstar act has reigned for 163 weeks.
Global sensation BTS matches Justin Bieber's record for the most weeks at No. 1 on Billboard's Social 50 chart as the K-pop septet logs a 163rd week at the summit, on the chart dated Feb. 1.
The Social 50 is powered by data tracked by music analytics company Next Big Sound and ranks the most popular artists on Facebook, Twitter, Instagram, YouTube and Wikipedia. The chart's methodology blends weekly additions of friends/fans/followers with artist page views and engagement. The chart's latest tracking week ended Jan. 23.
BTS first topped the Social 50 dated Oct. 29, 2016. Since, only Ariana Grande and Bieber have managed to pause that runaway train, for six and three weeks, respectively. The domination also powered BTS to three consecutive Billboard Music Awards for top social artist in 2017-19.