The U.S. president tweeted a meme including the song on Oct. 2 that was taken down the following day due to a copyright claim.
U.S. streams and sales for Nickelback’s 2005 song “Photograph” surged following the song’s inclusion in a meme tweeted by President Donald Trump on Oct. 2, according to Nielsen Music.
“LOOK AT THIS PHOTOGRAPH!” Trump tweeted accompanying a video of the “Photograph” meme, through which users replace the titular photograph in the song’s music video with a different image. In Trump’s case, the photo included Joe Biden, his son Hunter and, according to a label on the picture, a “Ukrainian gas exec.”
The tweet was well circulated throughout Twitter upon its late Oct. 2 posting, but by the following day, the video in the tweet had been disabled due to a copyright violation claim.