Taylor Swift's 'Reputation' Is Dominating the U.K.'s Midweek Chart

Taylor Swift, 2017
Will Heath/NBC

Taylor Swift performs "Call It What You Want" in Studio 8H on Nov. 11, 2017. 

Taylor Swift’s reputation for dominating the U.K. albums chart should remain intact when the latest survey is published. 

Swift’s sixth studio album Reputation (EMI) is heading for the summit of the Official U.K. Albums Chart, having sold more than 65,000 units in its first three days since release, according to the Official Charts Company. Chart analysts say Reputation could exceed 100,000 sales in week one, good enough for gold certification.

Reputation currently sits at No. 1 on the Official U.K. Albums Chart Update and is outselling its nearest competitor, Sam Smith’s The Thrill of it All (Capitol), by a ratio of 2:1. The U.S. singer-songwriter’s LP is “all-but-certain” to make it a hattrick of No. 1 albums in the U.K., notes the OCC, following 2012’s Red and 2014’s 1989.

Elsewhere on the midweek survey, Britpop-era act Shed Seven is on track for its highest charting album with Instant Pleasures (Infectious Music), their fifth studio set which starts at No. 3,  while Michael Ball & Alfie Boe’s Together Again (Decca) and Roy Orbison’s A Love So Beautiful (Sony Music CG) with the The Royal Philharmonic Orchestra respectively complete the top 5.

Meanwhile, a trio of albums are on track to bow inside the top 10 as Tears For FearsRule The World The Greatest Hits (EMI) appears at No. 6, Elton John’s hits compilation Diamonds (Mercury/UMC) arrives at No. 7, and The Corrs’ seventh effort Jupiter Calling (Rhino) is at No. 10. Veteran British hitmaker Cliff Richard should snag his 63rd top 40 album with Stronger Thru The Years (Rhino), his retrospective collection which sits at  No. 13.

On the Official Singles Chart Update, Camila Cabello's “Havana” (Epic/Syco Music) faces a stiff challenge from Rita Ora and Eminem, all of whom who shared the stage at the 2017 MTV EMAs, held Sunday (Nov. 12) night in London.

Cabello’s “Havana” featuring Young Thug is chasing a third week at the top with Rita Ora’s “Anywhere” (Atlantic) at No. 2 -- and 2,000 combined units adrift -- while Post Malone’s “Rockstar” (Republic Records) featuring 21 Savage dips 2-4 and Eminem’s comeback track “Walk On Water” (Interscope) featuring Beyonce gets a fast start at No. 4. 

The Official U.K. Albums and Singles Charts are published late Friday, local time. 


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