How an unknown French DJ, a rapper without a recent hit and their team took a song with just 12 words to the top five on the Billboard Hot 100
How has DJ Snake and Lil Jon's "Turn Down for What" ruled Billboard's Hot Dance/Electronic Songs chart for seven weeks running and reached No. 5 on the Billboard Hot 100? The song's stars and talents behind the scenes explain.
The DJ: DJ Snake
"I initially made the song with a Redman sample [2007's 'Da Countdown (Saga Continues)']. We tried to clear it but he wasn't down, so I decided to send it to somebody else to [recreate it]. The first person in mind? Lil Jon. He's energetic – I knew he'd be best for it."