Sea Shanty Sensation Nathan Evans Joins UTA

Nathan Evans
Courtesy of Universal Music

Nathan Evans

UTArrrr picks up another sea shanty star, following the recent signing of folk group The Longest Johns.

Scottish artist Nathan Evans, who launched the "sea shanty" craze on Tik Tok, has signed with UTA for worldwide representation.

The news follows the success of Evans' rendition of  New Zealand whaling ballad "Soon May the Wellerman Come" and the 220 KID and Billen Ted remix.

Evans helped introduce a new generation of listeners to the fisherman-themed, multi-harmonised folk music while off duty from his job as a postman. The trend took off with EDM remixes of sea shanties and skits with folks dressed up as sailors popped up throughout TikTok.

"In Nathan, we see huge potential, and UTA is thrilled to be part of the team. We are excited to help shape the story from here and build his future career in the industry," said UTA Music agent Emily Robbins in a release.

"To be represented by one of the greatest talent agencies alongside signing to Polydor and InterTalent is a dream come true," said Evans in a release. "On Dec 27th when I uploaded Wellerman to TikTok it was just me. Now I have the support of the best music people in the world."

Since Evans began the trend in December, he has turned the viral phenomenon into a record deal with Universal's Polydor Records. His deal with Polydor is for multiple releases, a spokesperson for the label confirmed to Billboard in January, although further terms of the deal were not disclosed.

On Feb. 6, Evans debuted at No. 94 on the Global Excl. U.S. chart and at No. 134 on the Global 200 with his version of "Wellerman." In the tracking week ending Jan. 28, powering its global chart debuts, his version of "Wellerman" earned 4 million streams and sold 25,000 downloads worldwide, according to MRC Data. Evans concurrently debuted at No. 17 on the Emerging Artists chart.

At UTA, Evans' team will be led by a large cross-section of agents who will oversee all live commitments and commercial partnerships.

"Watching Nathan's brilliant and original videos inspire our community and kick start a global trend, demonstrates the power of TikTok," said head of UK music operations at TikTok Paul Hourican in a release. "We look forward to working more with Nathan and his team and are excited to see what comes next."

Evans adds to UTA's growing list of "sea shanty" artists. U.K. folk group The Longest Johns, who also performed a rendition of "Wellerman" on the platform, signed global recording and touring deals in recent weeks with Universal Music's Decca Records and UTA, respectively.