The agency world has been completely disrupted by COVID-19, but today's announcement that powerhouse agent Samantha Kirby Yoh is leaving WME to join David Zedeck as the co-head of UTA Music is the biggest game-changer to date in the representation space.
The U.K. native joined the pre-Endeavor merger William Morris Agency in 2004 after five years as an agent at Evolution Talent. In 2012 she was appointed to partner and most recently headed WME's East Coast Music division with a powerhouse roster that included Bjork, Rosalia, LCD Soundsystem, Florence & the Machine, FKA twigs, Grimes, Alicia Keys, James Blake, MIA, Moses Sumney, Channel Tres, Banks, St Vincent, Massive Attack and The Chemical Brothers.
"Sam and David see eye-to-eye on how to build a great music business and will be strong partners in leading UTA Music," said UTA CEO Jeremy Zimmer. "We have long admired Sam’s success working with unique and powerful artists, and we’re thrilled she has chosen to join us. Under their leadership, UTA Music will continue to bring innovative ideas, unparalleled service and collaboration into the lives of artists."