Enrollment in the music business program at Hofstra University has increased 175% since 2017, according to the school. Terry Tompkins arrived that year as director of the program with some 25 years of industry experience as an artist manager, talent buyer, label executive and festival organizer. With a campus 23 miles east of Manhattan, students have taken internships at companies including Live Nation; major and indie labels; and publishing companies, as well as the Nassau Veterans Memorial Coliseum, adjacent to Hofstra. Student-run organizations offer hands-on experience: Unispan Records, established in 2016, operates from the university’s Center for Entrepreneurship, and radio station WRHU won a Marconi Award from the National Association of Broadcasters.
Faculty: Emily White, who teaches the master class on tour management, has worked as a tour manager for Nine Inch Nails, Imogen Heap, Regina Spektor and Zoë Keating, among others.
Indiana University — Jacobs School of Music
All undergraduate music majors and graduate students at the Jacobs School of Music now benefit from a newly launched course on career development that offers guidance in planning a productive and sustainable professional life. Top honors in the music school’s most recent annual innovation competition went to graduate student Austin Pancner for developing The Functional Musician, an online business promoting health and wellness among performers. All music school winners enter the campuswide Clapp Idea Competition, hosted by the Johnson Center for Entrepreneurship and Innovation at the Kelley School of Business. When renowned rock drummer Kenny Aronoff attended the Jacobs School, he later said, “I was blown away by the sheer talent around me and was in some ways daunted by it.”
Faculty: Newly appointed professor of percussion Joseph Gramley is a former member of the Silk Road Ensemble and was the group’s first associate artistic director, collaborating with Silk Road’s founder, Yo-Yo Ma.
Kennesaw State University — The Joel A. Katz Music and Entertainment Business Program
The Joel A. Katz Music and Entertainment Business (MEBUS) Program offers courses in accounting, marketing, management and entrepreneurship as part of the 24-credit certification open to all KSU undergraduate students under the Coles College of Business. In 2019, MEBUS and the College of Computing and Software Engineering launched the KSU Disney Interactive Entertainment Study program. The four-week session, held at the Walt Disney World Caribbean Resort in Orlando, Fla., focuses on music, film, TV, video games, computer graphics, 3D modeling and animation projects, and includes lectures from Disney Imagineers. Assisting students with marketing projects, MEBUS’ latest executive in-residence has been Bryan Calhoun, head of digital strategy for Blueprint Group/ Maverick, director of artist marketing and industry relations for Pandora Media and founder of the Music Business Toolbox.