The mission statement found on the opening page of the program guide for Grit Before the Gram: The Soundtrack of Our Solidarity speaks volumes about the inaugural Grammy Week event held Thursday evening: “For generations black women have been the unsung heroes in the music industry. We are the ones working behind the scenes to get shit done. Now for the first time ever, we’ve come together to honor our talent, brilliance and fortitude and celebrate all we’ve accomplished. This night is for us!”
Beyond celebrating, however, Grit Before the Gram also focused on sisterhood, solidarity, reuniting with longtime industry colleagues and building new alliances with next-gen businesswomen. Held at the West Hollywood Edition Hotel on storied Sunset Boulevard, the event was created by Karleen Roy, who is also the founder/CEO of New York-based event production agency The Vanity Group.
“This is long overdue. There has to be one night when the glam squad is for us,” joked Roy as she welcomed a roomful of multi-generational women that took the invitation’s “formal and fabulous” attire theme to heart. During her remarks, Roy also shouted out her Grit support team, dubbed “The Alliance.”