Kobalt has promoted Jeannette Perez to chief experience officer, the company announced Monday (Nov. 25). In this newly created role, she will continue to oversee global synch and brand partnerships, as well as establish a writer and publisher relations team. She will also oversee the global TV & film publishing business, and the Kobalt Australia and Sweden offices.
Perez previously served as president of global synch & brand partnerships. She joined Kobalt in 2014, and has since grown the Kobalt synch business by 163 percent.
"The music industry needs more leaders like Jeannette," said founder and CEO of Kobalt Willard Ahdritz. "She has always ensured that we deliver the highest quality creative services and opportunities to our partners and her dedication to our songwriters and artists perfectly aligns with the values of Kobalt. Combined with her positive attitude and how she manages her teams, I am very proud to have an amazing leader like Jeannette on our team.”