Users of the CD Baby marketing platform Show.co recently gained access to audio ad campaigns geared toward platforms like Spotify and iHeart. They're planned as 30-second spots and can be customized to target listeners in specific regions and cities. As for the banner ads, CD Baby and Show.co are offering artists spots on tentpole sites like Rolling Stone and CMT.com alongside niche, genre-specific blogs.
CD Baby artists receive free access Show.co and marketing tools. Rates begin at $50 for audio ads and $20 for banner ads.