Poo Bear has also collaborated with Usher, David Guetta, Maria Carey, Martin Garrix, Sam Smith, Fifth Harmony, DJ Khaled, Trey Songs, Chris Brown, Lupe Fiasco and Kelly Rowland, among others.
"It's fortuitous to be able to acquire a song catalogue of this importance so early in its life," commented Mercuriadis, founder of Hipgnosis Songs and its investment adviser, The Family (Music) Limited. "Poo Bear is an extraordinary young man whose songs have not only been Number 1 and won Grammy Awards but also have a long life in front of them. In a streaming world that is growing every day his songs are at the forefront... I’m delighted to welcome him to the Hipgnosis Songs Family."
Added Poo Bear, "I'm extremely honoured and blessed to join forces with Merck, Nile, The Dream and Hipgnosis. This is something I've been working towards for 22 years and I finally feel confident and comfortable that I'm doing this deal with the best company in the business. It's beyond the money, it’s the assurance that my catalogue will be respected and taken to even greater heights of success."
Hipgnosis Songs announced over the summer that it had raised £200 million ($260 million) in investment capital to fund this type of acquisition of hit songs and copyrights. Aside from Poo Bear, the company has used that round to acquire a 75 percent stake in The-Dream's catalog.
The Canada-born Mercuriadis, whose former clients include Elton John, Guns N' Roses, Morrissey, Iron Maiden, Beyoncé and Diane Warren, was previously CEO of London-based The Sanctuary Group prior to its sale to Universal Music in 2007.