Executive Turntable: Moves at Columbia Records, Give a Note Foundation, Universal Pictures & More

 logo for Columbia Records.
Courtesy of Columbia Records

The logo for Columbia Records.

Erika Alfredson has been named SVP of marketing at Columbia Records, it was announced Wednesday (Oct. 31) by general manager Jenifer Mallory. She will report to Mallory in the new role.

“Erika has served as a key architect for many of Columbia’s marquee artist campaigns over the years that have yielded tremendous results,” said Mallory. “Her competitive spirit, dedication, and drive will continue to be an asset for the entire label as she takes on a larger role advancing strategy with the wider team. All of Columbia joins me in congratulating Erika on this well-deserved promotion.”

“I am grateful to Jenifer Mallory and Ron Perry for their continuing support and leadership,” added Alfredson.  “We have a great team here at Columbia and I look forward to working together to achieve exciting new benchmarks for our great roster of artists.”

Prior to her promotion, Alfredson worked as VP of marketing since 2016. Before that, she served as the senior director of marketing. Since beginning with Columbia, she has led successful campaigns for major artists such as Adele, Beyoncé, Jack White and more.



The Give A Note Foundation (GAN) announced two new leadership appointments on Wednesday (Oct. 31). Beth Slusher will now serve as CEO, while Juliana Lee will be the foundation’s strategic development director.? Slusher previously served as one of GAN’s founding board members in 2012 and the foundation’s president from 2014 to 2018.

“We are strategically focused on our mission because music education matters,” said Slusher. “Empowering music educators through financial support for innovative and sustainable music programs creates positive impact for students, schools and communities, and I am truly honored to have the opportunity to lead the GAN organization into this exciting next phase of growth and development.”

As strategic development director, Lee will be responsible for growing the foundation and widening the foundation’s financial reach. Lee will be the head of communication for GAN with key partners including teachers, corporations, foundations as well as the entertainment and media industries.

“With limited resources, our teachers connect with and celebrate their students’ unique cultures through the common language of music,” said Lee. “I’m thrilled for this opportunity to help identify, fund and elevate the superb music education innovators at the forefront of this important work.”



Columbia Records has appointed Jay Schumer to SVP of marketing, it was announced Monday (Oct. 29). He will continue to be based in New York and will report to general manager Jenifer Mallory, who also made the announcement.

“Jay is an incredibly creative marketing executive with a very intuitive understanding of the business,” said Mallory. “His deep knowledge and passion for music as well as his years of experience make him a powerful marketing force at Columbia. I’m certain he will thrive in his new role continuing to drive strategy and lead the wider team to develop cutting edge campaigns for our artists.”

“I’m very grateful to Mallory and Ron Perry for this opportunity,” Schumer added. “I’ve been able to grow from the ground up at Columbia while working with an incredible array of artists alongside the most inspiring team in the business. I look forward to building breakthrough marketing initiatives that directly impact music fans and continue to achieve new heights for our artists.”

Most recently, Schumer held the title of VP of marketing. In his time holding that role, he spearheaded campaigns for a number of artists, including Tyler, the Creator, N*E*R*D and LCD Soundsystem.



Universal Pictures Film Music department announced three executive promotions Tuesday (Oct. 30): Tanya Perara to EVP, film and television music business affairs for NBCUniversal; Rachel Levy to EVP, film music; Angela Leus to SVP, film music.

“Rachel, Tanya and Angela are among some of the most highly-respected and beloved executives within our company, the music community and with our filmmakers,” said Mike Knobloch, president, global film and publishing. “Their accomplishments and deep skill sets have been critical to the success of our department and their promotions serve as recognitions for years of dedication to a team that is the best in the business.”

In Perara’s promoted role, she will continue to lead the business affairs and licensing teams for Universal’s Filmed Entertainment Group. Levy will continue to manage the creative team and filmmaker, talent and record label partnerships for titles across Universal’s portfolio. Leus will now serve as a key member of the creative team as well as an in-house music supervisor.

All three of the promoted employees have been at their respective companies for several years. Perara first joined NBCUniversal in 2012 as a senior business and legal executive; Levy began at Universal in 2010 and has since supervised music and soundtracks for projects including the Fast and Furious franchise and Despicable Me; and Leus joined Universal in 2011 and has supervised music for titles such as Pitch Perfect, Mamma Mia! Here We Go Again and Straight Outta Compton.



Broadcast Music, Inc. (BMI) announced on Thursday (Nov. 1) that political strategist Michael Collins will join the company as VP of government relations on Nov. 5. Collins will be based in Washington, D.C. and work under BMI president and CEO Mike O’Neill.

In his new role, Collins will head BMI’s efforts to protect the rights of its songwriters, composers and music publishers at all levels of government. He will additionally oversee BMI’s lobbying efforts in Washington as well as states across the United States.

“We are excited to have a seasoned strategist like Michael leading the charge on our affiliates’ behalf,” said O’Neill. “Michael’s experience and reputation within the industry will serve BMI well as we continue to champion the rights of our songwriters, composers and publishers and ensure that the art of songwriting remains a viable profession for many years to come.”

Added Collins: “The impact of technology on the delivery and consumption of music has been transformative, and I’m thrilled to be joining BMI at such a dynamic and exciting time in the industry,” said Collins. “The decisions made in Washington have a lasting and critical impact on creators, and I’m looking forward to working hard and building on BMI’s successful advocacy efforts to protect the rights of its songwriters, composers and music publishers in the digital age.”

Collins joins BMI from Mehlman Castagnetti Rosen & Thomas and spent over 15 years working on Capitol Hill for U.S. Senator Tom Udall (D-NM), holding numerous roles in the senator’s office.



Kerry Graue has been appointed as director, brand communication iHeartMedia NY. She will report to Thea Mitchem, EVP of programming, and will be based in New York.

In the new role, Graue will be responsible for media relations efforts across all six N.Y. iHeartMedia stations and their talent, along with the market's tent pole events and client activations.

"I am ecstatic to be joining the iHeartMedia New York cluster," said Graue. "Growing up and living in this area, these stations have always been a part of my life. To be able to work with the unbelievable talent on air here and the top notch events they produce is really a dream come true.

Prior to joining the iHeartMedia team, she worked for the PR firm PMK*BNC.



Meg Ryan has been promoted to director of publicity at Broken Bow Records (BBR) Music Group, it was announced Monday (Oct. 29). She will continue to report to Jay Jones, VP of publicity.

“Meg understand innately the different facets of who an artist is and excels at fitting those pieces together into an authentic and complete story while finding the right medium to tell it,” said Jones.

He continued: “Her exceptional writing skills, intuition and strong relationships benefit every artist at BBR and her contributions continue to expand.”

Ryan initially joined the BBR team in 2015 as an associate publicist before being promoted to senior publicity manager in 2017. In her time with BBG, she has worked with Lindsay Ell, Granger Smith, Walker McGuire, Everette and more.



S-Curve Records announced on Thursday (Nov. 1) that Lori Anderson has been appointed to VP of promotion. She will report to Steve Greenberg, president of S-Curve Records.

Based in Los Angeles, Anderson will be responsible for promoting and marketing for S-Curve’s artists that include AJR, We The Kings, Andy Grammer and more.

Before joining S-Curve, Anderson headed her own consultancy firm and led radio promotion campaigns for record companies, artist managers, music publishers and artists such as Weezer, Passenger and Rachel Platten.

Anderson brings over 20 years of experience of creating and implementing effective marketing and radio promotion strategies to her new role. Previously, she served as SVP of promotion at Wind-up Records.



The Royalty Network announced on Wednesday (Oct. 31) that Ian Fletcher has been hired to their West Coast A&R department. His role has yet to be confirmed.

Fletcher previously managed LMFAO and was behind the success of their smash hit single, “Party Rock Anthem.”

Prior to securing a role at The Royalty Network, Fletcher started his career interning at Virgin before doing college radio promotion for A&M Records and working at Interscope where he handled marketing and promotion for artists like Eve, Dr. Dre, Eminem and more.


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