Fuse Media and iHeartMedia to Televise 'Big Boy's Neighborhood' Radio Show: Exclusive

Big Boy Cardi B
Joel Marasigan

Big Boy and Cardi B

iHeartMedia and Fuse Media are teaming up to televise the nationally syndicated hit radio show “Big Boy’s Neighborhood.” Starring morning air personality Big Boy of iHeartRadio’s Los Angeles urban contemporary station Real 92.3 (KRRL), the TV series will air weekdays on FM (Fuse Music) beginning July 30. Episodes will premiere the same day as the radio broadcast.

In a statement announcing the television partnership, Fuse Media president/CEO Michael Schwimmer said, “Music is a passion point for our young, multicultural audience and who better to provide a daily dose of the biggest names in music entertainment and breaking pop culture news than radio icon Big Boy. We look forward to bringing ‘Big Boy’s Neighborhood’ to FM and partnering with iHeartMedia on the type of cutting-edge entertainment his radio listeners have enjoyed for so many years.”

“This new partnership with Fuse is the continuation of an exciting trend of our iconic iHeartRadio personalities extending their reach to television,” added John Sykes, president of entertainment enterprises for iHeartMedia. “Big Boy is a legend in music and this is the next logical step as he extends his brand.”   

“Big Boy’s Neighborhood” joined Real 92.3 in March 2015 before becoming part of Premiere Networks’ nationally syndicated lineup in 2016. Besides its titular host, the show also stars Natalia Perez, Louie G, Ayyde and DJ VickOne. In addition to welcoming stars in music and entertainment during the television broadcast, Big Boy will also feature comedy bits, including the hilarious phonetaps segment starring “Luther Luffeigh.”

“I can’t believe it’s been three years since I embarked on this incredible journey with iHeartMedia to bring ‘Big Boy’s Neighborhood’ to my listeners on Real 92.3 and now across broadcast radio stations nationwide,” said Big Boy. “Words can’t express how excited I am to bring the ‘Neighborhood’ to millions of viewers through this television partnership with Fuse.”

A member of the National Radio Hall of Fame, Big Boy started his radio career in Los Angeles. A three-time recipient of the Marconi Award from the National Association of Broadcasters, the West Coast radio icon has also made multiple television and film appearances (including Snoop Dogg’s Father ‘Hood, The Longest Yard). Big Boy also released the 2011 autobiography An XL Life: Staying Big at Half the Size, chronicling his life, radio career and dramatic weight loss.