Concert Discovery App Songkick Signs Up With Facebook
Songkick, the concert discovery app that was purchased by the Warner Music Group last July, has signed a partnership with Facebook that will integrate concerts and events from Songkick into Facebook and its 2 billion users.
In addition to the Facebook deal, Songkick also announced a new agreement with French retailer FNAC, described by the company as the "largest ticket seller" in France and Belgium. That deal will involve a data-sharing agreement as well as Songkick’s first significant steps into that market.
"We have tapped into Warner’s global infrastructure and existing fan base to accelerate growth and solidify Songkick’s status as the best concert discovery tool in the market," said Tony Harlow, president of Warner’s artist and label services division WEA, in a statement announcing the deals. "We know that Songkick users are highly engaged passionate music fans and we strive to provide them more content, access, and rewards for their enthusiasm.”
The Facebook and FNAC partnerships follow recent deals with Pandora and Vevo for Songkick, which has seen its user base grow by 34 percent and its monthly active users grow by 43 percent in the past year, according to the company. It has also launched Songkick Live, a live performance series, during the same period.
"Since we joined forces with Tony and his amazing team at WEA, we've been in growth mode, striking a series of deals with distribution and ticketing partners aimed at expanding our global presence," Songkick chief technology officer Mark McIntyre said in a statement. "Our team is growing, and our plans for the years ahead are more ambitious than ever. We're off to a great start and are looking forward to building on this exciting partnership."