His team will be led by UTA Chairman Jim Berkus to pursue music, touring, fine art and licensing, branding and endorsements.
UTA has signed four-time Grammy Award-winning artist, songwriter, actor and producer Lenny Kravitz in all areas. He had been represented for touring by CAA.
Kravitz holds the record for the most consecutive Grammy wins for the best rock vocal performance, as well as 16 songs that have appeared on the Billboard Hot 100 and 11 albums on the Billboard 200 including his 2000 Greatest Hits album, which peaked at No. 2
In 2003, he launched Kravitz Design which has commissioned projects for luxury residences and public spaces in Manhattan and Miami and for brands like CB2, Kartell and Swarovski. He's collaborated with camera brand Leica and presented a critically acclaimed black and white photography exhibit at Art Basel Miami.