Live Nation Launches Event Production Company Redrock

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Courtesy of Live Nation

      

Live Nation Entertainment has teamed up with veteran event producer Ford Englerth to launch Redrock Entertainment Services. Redrock, based in Burbank, Calif., will focus on producing large scale live events, such as festivals, and specialized projects including corporate productions.

"I feel immensely honored that Live Nation believes in our approach to special event production, and we look forward to delivering innovative experiences and premium services for all of our clients," said Englerth, president of Redrock. "We’re just getting underway and already in the last six months, the Redrock Entertainment team has produced major projects in Los Angeles, Chicago, Las Vegas, San Francisco and Miami, with a number of international endeavors slated for 2018."

Added Bob Roux, co-president of Live Nation, US Concerts, "Live Nation is always looking to invest in projects and partnerships that produce premium live experiences for audiences around the world, and joining forces with Ford on Redrock Entertainment Services definitely fits that bill. His industry expertise and talented team are known to create amazing events and we’re sure they will deliver for a growing list of corporate clients and artist partners."

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