"Atlantic has a homegrown tradition of nurturing our leaders from within the family and Gregg is a shining example of that philosophy," said Kallman in a statement. "He has literally grown up at this company, evolving into one of the most gifted and admired A&R people in the business, while at the same time becoming a marketing ace for superstars and new artists alike."
"I first met Gregg 12 years ago when I joined Atlantic," Greenwald added. "He was a very smart, thoughtful marketing guy who was also doing A&R and had identified great baby acts. So Craig and I decided to split him down the middle–I’d work with him on marketing and promotion strategy, and Craig would teach him how to become an amazing record-maker. As a result, Gregg is a real rarity in our business – a great A&R guy who can also put together an outstanding marketing campaign from the ground up."
Founded in 1950 by industry legend Jac Holzman, Elektra Records' roster included such seminal artists as Judy Collins, the Doors, the Stooges, the MC5, Love and the Incredible String Band. More contemporary and critically-acclaimed acts have included Metallica, Bjork, Missy Elliott, the Cars and Stereolab.
In 2004, after the Warner Music Group's sale by Time Warner, Elektra merged into the Atlantic Records Group and officially re-launched in 2009. The label's current acts includes Fitz and the Tantrums, Kaleo, Anderson East, Brent Cobb, Saint Motel and Finish Ticket, among others.
"I've come to know and admire Gregg's passion for new music," Holzman stated, "The quality of his choices, and his willingness to go out on a limb -- all key to having multiple successes."
"I am thrilled to be part of a new chapter in the history of this revered label,” commented Nadel. “Having spent my entire career in the Atlantic family, being given the opportunity to oversee one of its legendary labels is a dream come true."
Nadel, who joined Atlantic straight out of college, will continue to be based out of the label's New York headquarters.