With Taylor Swift going pop and Nashville attracting and producing such talent as Jack White and "All About That Bass' co-writer Kevin Kadish, music publisher Sony/ATV has appointed A&R executive Mark Abramowitz to specialize in non-country music out of its Music City office.
Abramowitz, 25, who previously worked as A&R coordinator in New York, relocated to Sony/ATV's Nashville office in February and has been promoted to the title of manager, A&R/creative. He will report to co-president Danny Strick with oversight by Sony/ATV Nashville President and CEO Troy Tomlinson.
Tomlinson tells Billboard that, particularly over the last 10 years, Nashville has seen an influx of non-country writers and artists. "I felt sort of hamstrung, if you will, that there were so many times when obviously gifted writers and artists would walk into my office, and I didn't know what to do with them," he explains. "So, [Sony/ATV Chairman and CEO] Marty Bandier and Danny said, 'We have so much non-country music coming out of Nashville, why don't we take one of our A&R people who understands these other genres of music and move him to Nashville and let him focus on finding and developing non-country writers and artists -- boots on the ground.'"