Bjork to Keep 'Vulnicura' Off Spotify

The singer says she may window new music later.

Icelandic singer Bjork has revealed in an interview that she will keep her new album Vulnicura, released in January after leaking online, off of Spotify and other streaming services. 

"We're all making it up as it goes, to be honest," she told Fast Company about her decision. "I would like to say there's some master plan going on [with the album release], but there isn't. But a few months ago I emailed my manager and said, "Guess what? This streaming thing just does not feel right. I don't know why, but it just seems insane."

Representatives from Bjork's label, One Little Indian, did not immediately respond to Billboard's requests for comment. Spotify representatives declined to comment on the matter.

Bjork joins a growing cadre of other artists that have removed their albums from Spotify or never put them there in the first place. Longtime holdouts include Garth Brooks (who launched his own "iTunes alternative," GhostTunes), AC/DC, Led Zeppelin, and Tool. 

In November, Taylor Swift pulled her entire back catalog from Spotify, citing concerns about so-called "freemium" streaming services' royalty rates for music makers. "It takes a lot of time and effort and money and talent to do this, and if we start giving it all away for fractions of pennies, we're not going to be able to do it anymore," Scott Borchetta, CEO of Swift's label Big Machine, told the Financial Times

He echoes Bjork -- although the rest of the Icelandic singer's discography is still available to stream on Spotify -- who added in her interview, "To work on something for two or three years and then just, Oh, here it is for free. It's not about the money; it's about respect, you know? Respect for the craft and the amount of work you put into it."


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