'X Factor' U.K. Finale: Lowest Ratings in a Decade

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January 18: Simon Cowell meets his very loving fans during the Britain's Got Talent in Belfast, Northern Ireland.

The U.K. season finale of The X Factor on ITV on Sunday night drew an average audience of 9.4 million, becoming the second-lowest-rated season-ending episode of the show ever in the overnight ratings, according to ratings consultancy Attentional.

The result was down from 9.7 million viewers last season even though Simon Cowell returned this season. A peak audience of 10.5 million, down from 11.9 million last season, watched this Sunday night. The performance still makes it one of the big weekend entertainment shows in Britain.


Sunday night's episode of the Cowell-created singing competition brought to an end the 11th season of the talent show in Britain. It was the second-most-watched show of the night in the U.K. behind the BBC's Strictly Come Dancing semifinal results show, which drew 9.6 million.

In 2012, the finale had attracted 11.1 million, and in 2011, ITV had reached an average audience of 13.1 million for the final episode, according to the ratings data. In 2010, the finale drew an audience of 17.2 million, the show's highest-rated finale ever, up from 15.6 million in 2009. The 2008 season finisher drew 13.5 million, 2007 hit 11.4 million, while the 2006 finale reached 10.4 million.

Sunday's audience performance came in above the 2005 season finale, which drew an average of 9.3 million viewers, following 9.7 million in 2004.

This article was first published by The Hollywood Reporter.


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