The Maverick Movement: Meet the Industry Movers Working Together to Steer the Careers of Madonna, U2, Britney and More
This week’s Billboard has the full scoop (and our first gatefold cover) on Maverick, an ambitious gathering of nine of music's top managers and their combined effort to shake up the industry. Its nine partners are Maverick's Guy Oseary, Laffitte Management’s Ron Laffitte, I Am Other’s Caron Veazey, Blueprint Group’s Gee Roberson and Cortez Bryant, Reign Deer’s Larry Rudolph and Adam Leber, Quest Management’s Scott Rodger and Spalding Entertainment’s Clarence Spalding. Collectively, they manage more than two dozen of the planet’s biggest artists (Madonna, McCartney, Minaj, Miley...and that's just the M's).
Get to know all about the nine principals -- from their biggest achievements ($100 million dollar deals) to their greatest challenges (flat-lining record sales) to their next moves (a tech fund for Britney? Her manager's got some connections.)
MEET THE MAVERICKS:
This article first appeared in the Oct. 25 issue of Billboard.