Hasbro, Paramount Partner For Video Titles

Candy Land, GI Joe among brands involved.

Hasbro Inc. and Paramount Home Entertainment have entered into a worldwide distribution deal for Hasbro's direct-to-video titles. Under the terms of the agreement, Hasbro will develop and produce video content, and Paramount will market and distribute the titles.

The brands the companies will work on together include Candy Land, Duel Masters, GI Joe, Secret Central, Tonka, Transformers and Weebles.

The first titles to be released under the deal include "GI Joe: Valor Vs. Venom" and Tonka's "Tough Truck Adventures: The Biggest Show on Wheels." Both are expected in September.


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