Music-video network Fuse is encouraging its viewers to download songs without paying for them. But there's nothing illicit going on. In an industry first, the network is giving away legal downloads as
Music-video network Fuse is encouraging its viewers to download songs without paying for them. But there's nothing illicit going on. In an industry first, the network is giving away legal downloads as part of its new countdown show that is set to premiere at 6 p.m. today (June 28).
"Daily Download" is a one-hour daily live show based on the nation's most frequently downloaded tracks from the major legitimate providers.
Each day during the broadcast, a password will be revealed during selected music videos. Until the video is over, viewers can use the password to download that specific song for free from www.fuse.tv, provided via an exclusive deal with Blue Mountain and Tower.com.
In addition to the videos, artists including Metallica, Dashboard Confessional, Brandy, Jet and the Darkness have already been scheduled to appear on the show.
There will be other free downloads throughout the show besides the spotlighted songs. Fuse president Marc Juris says that artists are recording exclusive voice-mail messages that fans can put on their mobile phones, for instance, and there also will be ringtones, bonus music tracks unavailable elsewhere, animations and video-game demos.
"It's a great way to reinforce the notion of legal downloading, that there are places online that embrace this technology and recognize that all the right people need to get paid for their work," Juris adds. "This gives our audience a reason to interact with a legal download site, and it gives them the opportunity to buy other stuff while they're there."