Sony BMG Appoints Brazil Chiefs

Schiavo, Ridgely to lead territory.

Sony BMG has named its management team in Brazil. Alexandre Schiavo has been appointed GM, and Kevin Ridgely executive VP.

Schiavo will manage Brazilian operations, overseeing marketing, strategic marketing and A&R. Ridgely will be responsible for finance, sales, operations, business affairs and human resources. The execs share responsibility for business development.

Schiavo was most recently VP of marketing for Sony Music Brazil. Ridgely was VP of Middle East operations for Sony Music International.

In their new roles, based in Rio de Janeiro, the executives report to Frank Welzer, chairman/CEO of Sony BMG Latin.