The Music Man centers on a con man, who poses as a boys' band organizer and leader and sells band instruments and uniforms to the naive Iowa townsfolk, promising to train the members of the new band.
The news followed Greenblatt's hat tip to "The Sound of Music," his first live musical event that lured 19 million viewers this past winter. "Many of you were rolling your eyes up until the morning of Dec. 6, 2013, when the ratings came in," he said, referring to the Carrie Underwood vehicle's harsh reviews.
As for rival Fox's bid to get into the live musical space with the recent announcement of "Grease," Greenblatt stated from stage: "Imitation is the sincerest form of flattery."
In addition to the hit Broadway original, "The Music Man" was adapted into the critically acclaimed 1962 film adaptation starring Robert Preston and Shirley Jones. Following the success of the 2000 stage revival, nominated for eight Tonys, a 2003 TV movie was made with Matthew Broderick, Kristin Chenoweth, Victor Garber and Molly Shannon.
- This article was originally published on THR.com.