Spotify has announced a new information-rich destination, Spotify Artists. The digital music service says the new offering is dedicated to not only helping artists better understand how they are compensated, but to provide them with contextual data around their music and fans.
To that end, the streaming music giant has teamed up with leading music data and analytics company Next Big Sound. Now, for the first time, artists and managers will have free and direct access to data pertaining to their listening activity on Spotify, information which is available exclusively through the Next Big Sound platform.
But it’s not just listening activity, graphed over time, that Next Big Sound is offering. The real value comes from the contextual insight of crossing listening patterns with the other sources of data Next Big Sound has to offer, which includes analytics from Facebook, Twitter, Wikipedia traffic, and a whole slew of other data streams.