Dan Mason: The 2015 Billboard Power 100
NO. 34

Dan Mason

63, President/CEO, CBS Radio

Last year's rank: 29

Mason strengthened CBS Radio's 70 million-person major-market reach in 2014 by snapping up big hip-hop and country stations in Miami and Philadelphia. Now the broadcast giant is diving headfirst into on-demand listening with its new Play.It podcast network. Look for more live music events and a deeper focus on label partnerships. "We're taking it to a new level," says Mason, "where we become true partners with labels in terms of promotional ­support."

FAVORITE HOBBY: "Doing play-by-play basketball for high school sports games."