Sarah Moll: Women In Music 2014
NO. 32

Sarah Moll

Director of media events, National Football League

Katy Perry, take note: You've got Bruno Mars' ratings record to beat, thanks to Moll, whose bet on the "Grenade" singer netted 115.3 million viewers last February -- the highest Super Bowl halftime show audience ever. Moll's next-gen strategy includes other calendar-year bookings like September's NFL Kickoff, which this year included Soundgarden, Pharrell and a National Anthem performance by Ariana Grande.