1. Latin Conference: Billboard Latin Music Marketing Awards Winners Announced

    April 22, 2014 9:04 PM EDT Winners of the Billboard Latin Music Marketing Awards were announced Tuesday at the 2014 Billboard Latin Music Conference. They included Honey Bunches of Oats, State Farm and RadioShack. Latin Conference and Awards: Full Coverage Powered by CLIO a ...

  2. Billboard Latin Music Marketing Awards Winners Announced

    April 22, 2014 8:59 PM EDT Winners of the Billboard Latin Music Marketing Awards were announced Tuesday at the 2014 Billboard Latin Music Conference. They included Honey Bunches of Oats, State Farm and RadioShack. Latin Conference and Awards: Full Coverage Powered by CLIO an ...

  3. Shake Your Oats: Post Foods' Honey Bunches of Oats Turns to Latin Newcomers for National Mainstream Campaign

    November 22, 2013 10:01 AM EST For the past three years, Post Foods has used artist-driven campaigns to market its Honey Bunches of Oats cereal to the Hispanic marketplace, tapping Jencarlos Canela in 2011 and Prince Royce in 2012. They've proved to be so successful that, ...

  4. Prince Royce Teams With Post Foods For 'Positive Mix' Campaign

    October 03, 2012 5:41 PM EDT Post Foods has tapped Prince Royce to be the face of its "Positive Mix" campaign. The campaign, which launched Oct. 1, features Prince Royce on millions of bilingual specially marked boxes of Honey Bunches of Oats on shelves across the c ...

  5. Brands Compete in Second Billboard Latin Music Marketing Awards

    April 23, 2012 4:37 PM EDT For the second year, the Billboard Latin Music Marketing Awards will recognize the growing importance of consumer brands and marketers in the promotion and marketing of Latin music at the Billboard Latin Music Conference, presented by State Farm. ...