Each Friday, Billboard presents "Bubbling Under," a weekly look at new and noteworthy acts making their way toward Billboard chart success. Up this week: Kacey Musgraves, Krewella and Blondfire
Kacey Musgraves gains momentum with a third-week 42-38 jump on Country Songs with her debut single, "Merry Go 'Round" (Mercury). As a songwriter, the Texas native has placed cuts on albums by such acts as Martina McBride and Miranda Lambert, the latter of whom recorded Musgraves' "Mama's Broken Heart" on her 2011 album, Four the Record. Kelly Clarkson also performed the track on ABC's "Duets" earlier this year. Also in 2012, Musgraves has opened for Lady Antebellum (on the trio's recent European tour) and Alison Krauss.
EDM trio Krewella dances onto a pair of Billboard charts, as the newly-minted Columbia Records trio hits Dance Club Songs and Dance/Mix Show Airplay with different tracks. On the former list, the act's "Killin' It" enters at No. 46. On the latter tally, "Alive" launches at No. 21. The Chicago group, comprising sister vocalists Jahan and Yasmine Yousaf and producer Kris Trindl, has earned nearly 3 million views on its official YouTube channel and took its Play Hard EP to No. 19 on Dance/Electronic Albums in July.
Michigan-born, Los Angeles-based brother-and-sister duo Blondfire (Bruce and Erica Driscoll) are approaching the Alternative chart with "Where the Kids Are" (Tender Tender Rush). Sirius XM's Alt Nation led all panelists with 23 plays for the song in the Sept. 10-16 Nielsen BDS tracking week, followed by KRBZ Kansas City (16) and WROX Norfolk, Va. (14). The duo first named itself Astaire but adopted Blondfire after being threatened with legal action by representatives of the estate of iconic late actor/dancer Fred Astaire.
Reporting by Keith Caulfield, Wade Jessen and Gary Trust of the Billboard charts department.