Saint Laurent’s latest ad features an unexpected face from the music industry.
Marilyn Manson is the latest musician tapped by mega fashion brand Saint Laurent to star in their newest ad. Creative director, Hedi Slimane chose Manson to star in the brand’s newest menswear campaign. Slimane seems to have an obsession with selecting edgy singers from the ‘90s to front his ads. Manson follows in the footsteps of fellow musician Beck Hansen, who appeared in Slimane's very first campaign last season.
The image of the luxury label's latest ad campaign was leaked by both Lady Gaga’s fashion homeboy Nicola Formichetti and SCENE's Peter Davis via social media. Davis took to Facebook, saying "Marilyn Manson in the new Saint Laurent ads. Thoughts?"
Nicola opted for Instagram, simply and fittingly writing, "Amazing." Drenched in typical Manson-esque style, the eerie ad is comprised of a close-up shot of Manson featuring the singer in thick eyeliner, black lipstick and a shiny leather jacket. Goth-grunge is hot right now.
Although a bit surprising seeing Manson star in a fashion ad, his sinister look perfectly accentuates the French fashion line’s dark and neo-grunge aesthetic.
What do you think of Manson as the face of one of Saint Laurent?
- The Hook