Following its split last year from Beats Electronics, Monster Cable is continuing to hire high-profile executive talent. The latest addition: Chaka Zulu is appointed VP of entertainment and sports marketing. The recruitment of Zulu, who co-founded the label Disturbing Tha Peace and manages Ludacris, follows the early-February announcement by the San Francisco-based manufacturer of headphones, speakers and audio cables that Swizz Beatz had become a new investor and board member. Monster's other partners and endorsers include Sheila E., Nick Cannon and Xzibit. Zulu plans to work closely with musical acts to connect Monster with consumers. "We want to create the new cool between electronics and the music industry," he says, noting that his relationship with the company dates back at least 10 years. "People are already knocking down the doors to be a part of the Monster family, but [any connections are] going to be very strategic and authentic."
Ron Spaulding, the former president of indie distributor Fontana who exited the company after its 2012 acquisition by INgrooves, has been tapped as Capitol Music Group's new senior VP of sales. Relocating to Los Angeles, Spaulding will implement the group's sales and retail marketing strategies, incorporating those plans into the efforts of Universal Music Group Distribution, as well as managing Capitol's interactions with UMGD.
Tommy Boy promotes Rosie Lopez to president. She previously headed up international marketing.
VH1 names Caralene Robinson senior VP of creative group and consumer marketing. She was VP of brand strategy and marketing communications at Sprint Nextel. -Mitchell Peters, email@example.com