The DJ gives advice on how to keep models moving and the audience grooving during NYFW.
DJ and singer Samantha Ronson, twin sister of designer Charlotte Ronson, is renowned for her ability to get people on dance floors around the world. She’s become one of the most sought after names on the DJ scene because of that skill, playing songs that won’t let audiences stay in their chairs. Edgy and slyly erotic, her baller aesthetic pours into her music.
Ronson released an album, “Chasing the Reds” on her own label Broken Toy Records in 2011 showcasing her style and musical abilities and is in the studio again working on another set. We caught up with this music maverick at NYFW and got her 10 tips for creating a head bop-worthy runway mix.
“Put your set together before the show. It’s always good to be prepared.”
Don’t Get Ahead of Yourself
“It’s not a great idea to go crazy making a playlist that you love based on just hearing the inspiration [behind the clothes] alone. Then you see the clothes and you’re like, ‘Oh I need to change everything.’”
No Heavy Metal
“Make sure the music shows the idea of the clothing, but doesn’t distract from it. It is about the fashion after all. It should come first.”
Keep A Steady Pace
“You don’t want the [models] to fall asleep on the runway.”
“Don’t take requests from people during the show. This is not a club.”
No Bathroom Breaks
“Make sure to hit up the bathroom before you start playing the DJ set.”
Dress To Impress
“Wear a piece of the designers clothing. I love Charlotte’s line and wear pieces from it all the time, so this part isn’t too hard for me.”
Keep It in The Family
“We do have Mark, our brother help with the music a bunch. He usually sends us a list of cool up and coming artists he’s looking to work with.”
“This is Charlotte's first presentation and I heard DJ’s create a set of 10 songs and put it on loop the entire time. That will not be happening at Charlotte’s show. There’s too much great music out there.”
When in Doubt, Go With Bruno
“I have been putting Bruno Mars on almost every mix I make. Love him and his pepped up sound right now.”
- The Hook