Live Nation has promoted John Probyn to COO of U.K. Music. He was previously U.K. festival director and will continue to oversee Hard Rock Calling and O2 Wireless Festival in Hyde Park as well as Download at Donington.
In his new role, Probyn will also take charge of U.K. promotions, marketing, public relations, hospitality and productions. He was recently responsible for securing another three-year agreement with Royal Parks to continue to stage large scale live events in Hyde Park.
"John's past achievements speak for themselves and I look forward to working with him on strengthening our portfolio," said Paul Latham, president, U.K. music and venues at Live Nation, in a statement. "John is an integral part of our organisation and I congratulate him on his appointment."