TubeMogul

  1. Business Matters: Who Will Soon Join Eminem in YouTube Billion-Airs Club?

    February 23, 2011 2:58 PM EST The YouTube Billion-Airs Club: Eminem, Bieber, Gaga and...Rhi Rhi? -- Who will follow Eminem to become the fourth artist to surpass one billion YouTube views? Rihanna, who currently has nearly 986 million YouTube views. Based on her daily average ...

  2. Study: Facebook Rising In Video Streaming

    December 23, 2010 12:00 AM EST Facebook has passed Yahoo as the second biggest referrer of online video streams for online video platform Brightcove, according to a new white paper the company created with video analytics company TubeMogul. With 9.6% of all referrals, Facebook ...

  3. Facebook Second Only To Google In Driving Video Traffic

    December 23, 2010 12:00 AM EST Facebook now drives more Web video traffic than any other Internet property other than Google. Most video is consumed during the week, on Tuesdays and Wednesdays. But people watch longer videos on the weekends, with the lengthiest Web-video sessio ...

  4. Report: Videos From Artists Websites Down

    September 13, 2010 12:00 AM EDT According to a new online video usage report compiled by video platform Brightcove and video analytics firm TubeMogul, the number of music videos streamed from artist or label websites dropped 40% in the second quarter of this year. The study spec ...

  5. A Look At The Numbers: Trends In Online Video Consumption

    April 12, 2010 12:00 AM EDT Video aggregation services like Vevo continue to attract the most eyeballs, but fans are more engaged with videos posted to individual artists’ Web sites. That’s the conclusion reached in a study conducted by online video tech firm Brightcove and ...

  6. A Look At The Numbers: Vevo's Views Since Launch

    February 23, 2010 12:00 AM EST Vevo, a new music video site named last week as Fast Company’s #4 most innovative music company of 2010, is getting its traffic the old-fashioned way: through YouTube. Data shared by video tracking and analytics firm TubeMogul indicate Vevo’s vide ...

  7. OK Go Singer Not Loving EMI's Video Policy

    February 23, 2010 12:00 AM EST OK Go lead singer Damien Kulash hit the New York Times op-ed section to opine on EMI’s policy that prevents embedding of its YouTube videos. Kulash discussed how his label's policy has negatively impacted the promotion of the latest OK Go rec ...