Syco Television

  1. 'X Factor' Adds Twitter Voting

    October 26, 2011 10:39 AM EDT On the heels of Tuesday's reveal of The X Factor's top 12 finalists, Fox announces that in association with production companies, Syco Television and Freemantle Media, and official voting sponsor, Verizon, viewers can now vote for their ...

  2. Pepsi to Showcase 'X Factor' Winner in Super Bowl TV Ad

    August 08, 2011 6:29 AM EDT A significant new element to Pepsi's sponsorship of "The X Factor" has raised the stakes for contestants on the Fox singing competition show: The soft-drink giant says it will feature the winner in a Pepsi TV ad that will air duri ...

  3. Pepsi to Feature 'X Factor' Winner in Super Bowl Ad

    August 05, 2011 11:12 AM EDT A significant new element to Pepsi's sponsorship of " The X Factor " has raised the stakes for contestants on the Fox singing competition show: The soft-drink giant says it will feature the winner in a Pepsi TV ad that will air duri ...

  4. 'The X Factor': Chevrolet Named Official Car Sponsor

    June 10, 2011 4:05 PM EDT Fox, Syco Television and FremantleMedia announced this week that Chevrolet will be the official car sponsor of the upcoming fall reality competition series "The X Factor." "Fox is thrilled to partner with Chevrolet, an iconic Americ ...

  5. Simon Cowell Switches From Coke ('American Idol') to Pepsi ('X-Factor') Sponsorship

    January 04, 2011 12:00 AM EST Simon Cowell is now a Pepsi man. The U.S. version of The X Factor, which Cowell's Syco Television produces with FremantleMedia North America, has inked a deal with the soft-drink maker to become an official sponsor of the singing competition, ...

  6. Simon Cowell, Sony Music Sign Global Deal

    January 19, 2010 12:00 AM EST Simon Cowell and Sony Music Entertainment have renewed their partnership, confirming details of a new long-term global venture to focus on the production and exploitation of music, television, film and digital content. The new venture will own all ...

  7. Simon Cowell To Leave 'Idol' After This Season To Launch U.S. "X Factor"

    January 11, 2010 12:00 AM EST As has been long rumored, Simon Cowell is leaving his judging spot on "American Idol" after his season to launch an American version of "The X Factor" on Fox. The U.S. version of "X Factor" - which was responsible for ...