Robbie Bach

  1. UPDATE: Major Shakeup At Xbox

    May 25, 2010 12:00 AM EDT It’s official. Microsoft has indeed engineered a major shakeup of its entertainment and devices division, as reported earlier today (below). Out are the two most visible faces of the division: president Robbie Bach—who has led the business unit si ...

  2. Gates: 'Digital Decade Is Here'

    January 08, 2007 12:00 AM EST Microsoft Corp. chairman Bill Gates unveiled a slew of new products and content partners Sunday in his keynote address kicking off the 2007 International Consumer Electronics Show, vowing to deliver access to video and data no matter where the con ...

  3. Q&A: ROBBIE BACH

    July 24, 2006 12:00 AM EDT Leading Microsoft's new Entertainment & Devices Division is Robbie Bach. Along with Xbox partner in crime J Allard, Bach is staffing his new unit with fresh blood straight from the entertainment i Leading Microsoft's new Entertai ...

  4. Microsoft Readies iPod Rival

    June 19, 2006 12:00 AM EDT Company already demonstrating the device. Microsoft Corp. is developing a music and video device to compete with Apple's iPod and creating its own music service to rival Apple's iTunes, sources familiar with the plans said on Friday (Jun ...